Transformasi Pencarian Pasangan Hidup Pramugari dan Pramugara Citilink melalui Media Kencan Digital
DOI:
https://doi.org/10.62710/914g3a59Keywords:
Digital Dating Media, Flight Attendants, Descriptive Phenomenology, Professional Hypermobility, Hyperpersonal IntimacyAbstract
Literature addressing partner-seeking among hypermobile professionals, particularly cabin crew, remains scarce despite the fundamental transformation of romantic norms driven by the digitalization of social life in urban Indonesia. This study aims to describe the phenomenon of life-partner search transformation among Citilink Indonesia flight attendants through digital dating media and to reveal the subjective meanings they construct throughout the process. A qualitative approach with a descriptive phenomenological design under an interpretivism paradigm was employed. Seven active informants aged 23–34 were interviewed in-depth via online platforms from February to April 2025. Analysis was conducted on 214 significant statements reduced to 47 meaning formulations until data saturation was achieved. Four master themes emerged: structural adaptation to professional hypermobility, construction of professional identity as dual-valued symbolic capital, accelerated hyperpersonal intimacy, and stereotype-based relational vulnerability. Digital dating applications functioned as relational infrastructure replacing inaccessible conventional social spaces. Cabin crew use of digital dating applications constitutes an adaptive response to structural constraints, extending Walther's hyperpersonal theory into a specific professional context, with practical implications for airline human resource management.
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